The International Surface Event is part of the Global Exhibitions Division of Informa PLC

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Exposure

The International Surface Event attracts thousands of qualified buyers with high-level purchasing power looking for the latest products, trends and ideas for the future success of their business. Sponsorships offer your company the opportunity to gain exposure, high visibility and name recognition to this targeted audience.

Benefit BEFORE the show through inclusion in pre-event marketing programs. Benefit DURING the event with onsite signage and traffic building campaigns. Benefit AFTER the event with the quality leads generated at the event or any of the other available targeted opportunities.

The International Surface Event offers a variety of ways to stand out from the competition and drive business to your company and your booth. With a mix of affordable, effective advertising and promotional opportunities, you’re guaranteed the right buyers will come looking for you!

Additional Opportunities for Exposure

...Exhibitors with sponsorships at the expo increased booth leads by 60%* 

The International Surface Event offers exhibiting companies opportunities in multiple mediums to help you reach our qualified audience. Whether you prefer pre-show, on-site or post show marketing, we have sponsorships available for every budget and we're happy to create and customize a sponsorship plan that best fits your company's goals.

Now that you have signed up for a booth, take the next step to get noticed by marketing and promoting your participation. We've put together a list of marketing initiatives for YOU to execute in order to secure the largest possible attendance — and gain the most value out of your investment.

Some of these ideas may seem pretty basic, but by creating a trade show strategy and following an integrated show promotion plan, you can generate tremendous ROI by securing a wealth of new business leads.

>> Download: How To Market Your Booth Guide
Similar to the product showcase where your actual product is displayed, Press Kits are your opportunity to put your product marketing materials in front of the press and media. They'll stop into the press room first, review the press kits, peak their interests, and hit the show floor to visit your booth!

>> See Press Opportunities
Benefit from The International Surface Event partnerships by taking advantage of some of the great promotions offered exclusively to TISE exhibitors.

>> View Promotion Opportunities
Buyer Invites
Each exhibitor will receive a minimum of 100 FREE printed buyer invites to send to customers and prospects, provide to sales reps as they work their territories, etc. This printed promotional piece provides a quick snapshot of all the happenings at The International Surface Event, along with a  source code to use online for FREE admission into the exhibit hall on behalf of your company.

Event Guide Exhibitor Listing
Each exhibiting company receives a FREE company and product category listing in the printed show Event Guide distributed on-site. You must log into "My Event" on the TISE website to update your company information.

Online Listing
Each exhibiting company receives one FREE company/product listing on www.TISEwest.com. You must update your information by logging into the TISE portal. Online listings are a valuable tool used by attendees to search exhibitor product offerings and determine which companies provide products/services that fit their needs.

Show Logos
Make sure everyone knows you will be participating in TISE . Place the logo in your email signature, invoices, company mailings and advertisements. Various versions and sizes of the logo can be found in the logo gallery.

Banner Ads
Drive customers to YOUR booth by placing the TISE banner ad on your website! Web banners will be available soon and can be found in the banner gallery.

Digital
The International Surface Event is pleased to offer our exhibitors a social networking system, comprised only of attendees and exhibitors from the show. Digital services are included with your booth space and each exhibitor is given an allotment of email and appointment credits, based on booth size. Start by completing your company information and products/services so attendees can be 'matched' to you! Log in to the TISE exhibitor portal to update your company information. Forgot your passcode? Contact the Sales Department.
 

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